18 active malls
Shopping Malls in Wisconsin
Wisconsin's 13 shopping malls are anchored by the Milwaukee and Madison markets. Mayfair Mall in Wauwatosa is the state's largest and most visited, serving the greater Milwaukee metro with a strong mix of national retailers and upscale tenants. Fox River Mall in Grand Chute is the primary destination for the Fox Valley corridor from Green Bay to Appleton, while East Towne Mall and West Towne Mall serve Madison on opposite sides of the city. Brookfield Square and Southridge Mall round out the western and southern Milwaukee suburbs respectively.
Shopping in Wisconsin
Wisconsin has 18 shopping malls in our directory featuring 1289 unique brands, including 3 outlet centers. The largest is Mayfair with 296 stores.
Top malls in Wisconsin by store count
- Mayfair Wauwatosa 296 stores
- Fox River Mall Appleton 218 stores
- Valley View Mall La Crosse 206 stores
- Southridge Mall Greendale 200 stores
- West Towne Mall Madison 198 stores
Bay Park Square
303 Bay Park Sq, Green Bay, WI 54304
Bay Park Square is a shopping mall located in Ashwaubenon, a suburb of Green Bay, Wisconsin. Opened in 1980, it initially belonged to DeBartolo Corporation and is now owned by Simon Property Group; situated one mile from Lambeau Field, the mall is accessible via South Oneida Street.
Brookfield Square
95 N. Moorland Rd, Brookfield, WI
Brookfield Square is a shopping mall located in Brookfield, Wisconsin, offering a variety of retail and dining options under one roof. Recognizable tenants include Barnes & Noble Booksellers, American Eagle Outfitters, and Aeropostale. The mall caters primarily to families and fashion-conscious shoppers with its diverse mix of clothing stores and entertainment outlets.
Cedar Creek Mall
10101 Market Street, Rothschild, WI
Cedar Creek Mall is a shopping center located in Rothschild, Wisconsin. Notable tenants include Aurora Pharmacy, Mega Pick 'n Save, and Cedar Creek Cinema. The mall serves families and bargain hunters with its diverse mix of stores offering groceries, pharmacy services, and entertainment options.
East Towne Mall
89 East Towne Mall, Madison, WI
East Towne Mall in Madison, Wisconsin, is an anchored shopping center featuring stores such as JCPenney, Shoe Carnival, Barnes & Noble, Planet Fitness, Flix Brewhouse, Thrill Factory, and Dick's Sporting Goods. It also has two vacant anchor spaces formerly occupied by Sears and Boston Store.
Forest Mall
835 W. Johnson Street, Fond du Lac, WI 54935
Forest Mall was an enclosed shopping center in Fond du Lac, Wisconsin, operating from 1973 until its closure and demolition in 2020. The mall included Kohl's on the west side and TJ Maxx in the former Staples location, serving the local community before its transformation.
Fox River Mall
4301 West Wisconsin Ave., Appleton, WI
Fox River Mall is an enclosed super-regional shopping center located in Grand Chute, Wisconsin, serving the Appleton metropolitan area. Spanning 1.21 million square feet, it has been a significant economic driver and helped develop the Grand Chute shopping district into what is known as the "shopping capital of Wisconsin.
Janesville Mall
2500 Milton Ave, Janesville, WI
Janesville Mall is a shopping center located in Janesville, Wisconsin, offering a variety of retail options to its visitors. Notable tenants include Aeropostale, American Eagle Outfitters, and Chuck E. Cheese, providing both fashion choices and entertainment for families. The mall caters primarily to shoppers interested in mainstream fashion and family-oriented activities, serving as a hub for local residents seeking popular brands and casual dining spots.
Johnson Creek Premium Outlets®
575 Linmar Ln, Johnson Creek, WI 53038
Johnson Creek Premium Outlets® in Johnson Creek, Wisconsin, is an open-air outlet mall developed by JMJ Properties between 1998 and 2001. Located approximately halfway between Milwaukee and Madison, it serves shoppers looking for discounted brands without specifying anchor stores from the given text.
Mayfair
2500 North Mayfair Rd., Wauwatosa, WI
Mayfair Mall is a prominent shopping destination located in Wauwatosa, Wisconsin, United States. It features over 161 stores and serves as Wisconsin's premier shopping center. The mall, originally constructed from 1956 to 1959 by the Hunzinger Construction Company, has expanded several times since its inception, making it a distinctive landmark in the Greater Milwaukee area. Mayfair Mall caters primarily to families and shoppers seeking a wide range of retail options under one roof. A notable feature is its extensive food court, offering diverse dining choices for visitors.
Oakwood Mall
4800 Golf Road
Oakwood Mall is a shopping center located in Eau Claire, Wisconsin. It features well-known stores such as American Eagle Outfitters, Bath & Body Works, and Chako Korean Bbq & Hotpot. The mall caters to families and fashion-conscious shoppers with its diverse mix of retail options.
Outlets at the Dells
210 N. Gasser Road, Ste 105
Outlets at the Dells is a shopping mall located in Baraboo, Wisconsin. Popular stores within the outlet include Adidas, American Eagle Outfitters, and Bath and Body Works. This mall caters primarily to bargain hunters and fashion shoppers looking for a variety of retail options under one roof.
Pleasant Prairie Premium Outlets
11211 120th Ave, Pleasant Prairie, WI 53158
Pleasant Prairie Premium Outlets is an OutletCenter located in Pleasant Prairie, Wisconsin, offering a wide range of retail options under one roof. Recognizable tenants include American Eagle, Coach Outlet, and Calvin Klein, providing diverse shopping choices for visitors. This mall caters primarily to bargain hunters and fashion enthusiasts who enjoy finding high-quality products at discounted prices. With a gross leasable area of 402,411 square feet, it accommodates a variety of stores that serve the needs of its target shoppers.
Regency Mall
5538 Durand Ave, Racine, WI
Regency Mall is a shopping center located in Racine, Wisconsin, offering a variety of retail and dining options to its visitors. Notable tenants include American Eagle Outfitters, Bath & Body Works, and Applebee's, providing diverse offerings for shoppers. The mall caters primarily to families and fashion enthusiasts with its mix of clothing stores and beauty outlets.
Southridge Mall
5300 S. 76 Street, Greendale, WI 53129
Southridge Mall is a regional shopping mall located in Greendale, Wisconsin, serving the Milwaukee County suburbs. It features anchor stores such as TJ Maxx, Dick's Sporting Goods, Golf Galaxy, Macy's, JCPenney, and Round 1 Entertainment, and spans 1,177,783 square feet, making it Wisconsin's second largest mall after Mayfair Mall in Wauwatosa.
Valley View Mall
3800 State Road 16, La Crosse, WI
Valley View Mall in La Crosse, Wisconsin, is an enclosed shopping center featuring 73 stores and restaurants, including anchor stores such as Barnes & Noble, JCPenney, and Hy-Vee (with one vacant anchor store). It serves a trade area encompassing communities from three states within approximately a defined radius.
Wausau Center
C-302 Wausau Center, Wausau, WI 54403
Wausau Center is a shopping mall located in Wausau, Wisconsin. It features well-known stores such as Aeropostale, American Eagle Outfitters, and Bath & Body Works. The mall caters to fashion-conscious shoppers and families looking for popular retail options.
West Towne Mall
66 West Towne Mall, Madison, WI
West Towne Mall in Madison, Wisconsin, is an enclosed shopping center that opened on October 15, 1970. Designed by architect Lou Resnick and developed by Jacobs, Visconsi, and Jacobs Co., it served as the first of its kind within a 70-mile radius of Madison.
Williamsburg Premium Outlets
5715 Richmond Rd, Williamsburg, VA 23188
Williamsburg Premium Outlets is an OutletCenter located in Williamsburg, Virginia. It features well-known stores such as American Eagle, Ann Taylor Factory Store, and Banana Republic Factory Store. The mall serves bargain hunters and fashion enthusiasts with a diverse mix of retail options. With a gross leasable area of 518,979 sq ft, it offers ample space for shoppers to explore various brands at discounted prices.